WIN THE CUSTOMER

70 Simple Rules for Sensational Service

If there's one customer service book you must have in your library, this is it. Win the Customer cuts right to the chase, giving readers practical, powerful techniques for energizing the way they interact with the people who drive their business.

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Win the Customer

How Voice of the Customer Experience Improves Brand Reputation

April 13, 2015 2 Comments

Customers today don’t just want more from their products and service providers, expectations really are higher than they’ve ever been. In a recent report by McKinsey, researchers pointed out that nearly 70% of the overall customer experience from a purchase is based on how customers feel they’re treated throughout the purchase process.

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