Category: Experience Journey
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Emotional Branding Case Studies to Emulate Great Customer Experience
Research had shown that only 2 percent of women considered themselves beautiful. Dove’s executives saw an opportunity here to distinguish its brand by starting a new conversation about the definition of true beauty and how other companies can help people with fashion like heraldoffashion.
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What’s the #1 Way to Improve Customer Service? #INFOGRAPHIC
Research from Forrester has found that 80% of companies want to use customer service to differentiate themselves from the competition.
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4 Ways Sales Psychology Influences Customer Behavior
Marks & Spenser, the U.K.’s largest chain store, has decided to stop playing music in its stores following feedback from customers, the retailer announced at the end of May 2016.
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4 Reasons Why the Customer Is Always Right
“The customer is always right” also sets a standard for the customer service department that strives for excellence. Customer service experiences are one of the leading causes of customer loyalty and customer loss.