3 Keys to Creating Customer Loyalty

I normally begin teaching these 3 principles before I even hire a team member. Then, once the hire has been made, I like to spend the first couple of days of any new team member focused on teaching customer service, company culture, and what they can do each day to make positive connections with customers. Start by converting your team members to the following 3 principles on how customer service creates customer loyalty.

1. Your Customer Is Your Boss and Pays Your Paycheck.

Don’t be fooled by the signature on the bottom of your paycheck. The guy who signed the check didn’t put the money in there – your customers did. No customers, no money.

This is SO important, you should change your customer greeting to: “Hi, thanks for the food!”

2. Your Attitude Determines the Level of Your Service.

Positive attitude is the determining factor in your ability to serve. Your positive attitude has the best possibility of creating positive customer perception of your entire company. How positive are the first words spoken to your customer?

3. Your Friendliness + Your Willingness to Help  = Your Success.

All things being equal, people want to do business with friends. All  things not being equal, people still want to do business with friends. The best way to be friends is to be friendly.


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